About Keith Rosenblum
Keith Rosenblum has lived in Tucson since 1978.
Keith came to Arizona to work for the Arizona Daily Star as a general assignment reporter that year, with the expectation of staying a year or two.
He traveled frequently to the border region and, in 1981, asked for a leave of absence to do a self-designed internship at El Imparcial, Sonora's largest daily newspaper based in the capital, Hermosillo.
He lived with students from the Universidad de Sonora in the 115 degree daily temperature Hermosillo summer. This helped him learn phrases such as "I'm melting," and "I've started to hallucinate."
The experience at El Imparcial, however, taught him the workings of Mexican media and introduced him to the world of local, state and federal government. Many friendships and relationships formed in those years endure to this day.
Keith returned to Arizona and opened the Daily Star's first Santa Cruz County bureau in Nogales, Arizona. He became the paper's roving Sonora reporter, writing on tourism, industry, real estate, business, agriculture, law enforcement and politics.
His responsibilities also included international reporting, and on September 19, 1985, the Daily Star chose Keith to cover the breaking story of the massive earthquake that had just taken place in Mexico City.
Arriving the night of the disaster, Keith was privileged to experience the 7.5 magnitude aftershock the following morning, as well as a vaguely surreal ride in a Hotel Galleria elevator with Dan Rather.
In 1990 Keith was asked to become the senior border-reporter for the Arizona Republic, the largest paper in Arizona. Keith wrote for the Republic until 1993 when he went to work for himself writing and marketing newsprint publications promoting tourism and commerce in Sonora.
Those supplements, "So Much, So Near, Sonora," were inserted into English language papers including USA Today, the Daily Star, and the Republic, and are widely regarded as being instrumental in creating the first boom in real estate in Rocky Point (Puerto Penasco), Sonora, and for helping make it Mexico's hottest real estate market in the late 1990's.
In 1999, Congressman Jim Kolbe (R-AZ) -- then Arizona's senior member of the United States House of Representatives -- asked Keith to become his Director of Communications, a job he held for nearly 2 1/2 years.
Serving as Congressman Kolbe's Director of Communications brought Keith into close contact with numerous important actors in both Mexico and the United States, and during those years he authored No Accuser, Nor Crime, But You're Guilty, an analysis of the Pulitzer Prize winning New York Times coverage of Sonora Governor Manlio Fabio Beltrones.
After leaving Congressman Kolbe's service Keith spent nearly 2 years working for Arizona Public Service Co. (APS) handling Mexican and U.S. (Spanish-speaking) media regarding the sensitive issue of moving steam-generators destined for the Palo Verde Nuclear Generating Station (Buckeye, AZ) from Italy to Puerto Penasco, Sonora, and then overland to Buckeye.
MexLink was the logical progression: providing full-service liason service for American and Canadian companies and individuals seeking to do business in Mexico.
Keith holds a bachelor's degree in journalism from Medill School of Journalism at Northwestern University (1978) and was a fellow at the Center for US-Mexican Studies, University of California, San Diego (1989).